Ecommerce manager fashion

Job Posted: 10.03.2022 20:55:21

Job description

E-commerce Manager

HANAMER IBIZA is seeking a talented E-commerce manager of direct sales through the E-commerce portal. The manager will develop and implement the E-commerce Product strategy for the HANAMER.SHOP website to drive web sales growth, conversion, and improvements in the customer experience.

Key duties and responsibilities:

• Supervising collaboration with marketing, merchandising, ecommerce programmer and graphics designers team members to deliver capabilities that maximize product conversions, expand new customers and retain existing customers.

• Drive E-commerce budget planning and management.

• The E-commerce Manager will be responsible for the day-to-day management of Hanamer.shop website, trading it effectively and optimising user shopping experience.

• The E-commerce Manager will be responsible to Identify, prioritize and drive resolution of key issues that may impact commercial performance, functional and customer experience enhancements.

• E-commerce maintenance of web including: appearance of web, navigation, products, collections. planned site launches, updates, marketing campaigns and promotional activity. Manage site navigation, search, categories, filters and product placement by setting merchandising strategy.

• Analysis: responsibility to analyse usage, disseminate insight to the wider ecommerce team from various source (google analytics/FB ad manager / active campaign, shopify etc.) in order to optimise marketing strategy.

• Improving driving cross-/up-sell to increase UPT and AOV with responsibility to analyse impact and optimise accordingly.

• Full analysis and Develop through mailing platform (active campaign) the CRM feeding into the CRM strategy. email planning and segmentation, automations, personalisation from a stock and product perspective.

Requirements:

• Experience minimum 3 years in E-commerce management
• Excellent numerical and analytical skills with a commercial drive
• Excellent organizational and project management skills essential
• Technical experience with ecommerce platforms.
• Knowledge of digital marketing channels.
• Fluent in English
• Excellent attention to detail
• Team player and willingness to support the wider team.
• Strong communication skills and supervision over team- in-house /freelance team members: ads manager, copywriter, programmer, graphic designer, in-house- social media organic maintainer.
• Flexible and responsive to change
• Self-motivated and confident
• Possess a forward thinking working ethic in order to drive the business forward
• Strong attention to detail.] • In fact, if you do read this please quote “Bulldog” in your application.
• Work well under pressure to meet tight deadlines and support the
business objectives to drive profitability

Hanamer’s website case study:

Please examine www.hanamer.shop and answer in writing to these question:

• What are the 5 crucial points to improve the appearance of www.hanamer.shop in order to maintain a better customer/shopping experience. Address please- landing page/ navigations/ product page /collections (any) / checkout. Feel free to add any extra point that is not in these fields.

• What are, in your opinion, the most crucial MISSING functions on www.hanamer.shop to increase sales? Point out 5 and prioritize in order.

• Offer 3 ways to increase reviews on products using newsletters/social media platforms.

• Describe Hanamer’s target audience and offer one method of increasing engagement with that audience on www.hanamer.shop

Please address specifically about www.Hanamer.shop and not generally. Thank you

Offer:

Contract type: Spanish employment contract or freelance agreement depending on candidate (including a trial period)

Salary: depending on experience TBD

Starting date: as soon as possible

Please send your CV and cover letter to [email protected]

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